New-product forecasting: models and applications/ edited by Yoram Wind, Vijay Mahajan, Richard N. Cardozo. - Lexington, MA: Lexington Books, c1981. - x, 564 p.: ill.; 24 cm.

Includes bibliographies and index.

0669041025

80008388


New products---Mathematical models.
Product management---Mathematical models.
Sales forecasting---Mathematical models.

658.5 / N532