New-product forecasting: models and applications/
edited by Yoram Wind, Vijay Mahajan, Richard N. Cardozo.
- Lexington, MA: Lexington Books, c1981.
- x, 564 p.: ill.; 24 cm.
Includes bibliographies and index.
0669041025
80008388
New products---Mathematical models.
Product management---Mathematical models.
Sales forecasting---Mathematical models.
658.5 / N532